Recently, it was learned from the official of Great Wall Motor that the Great Wall Motor GWM brand and Haval H6 HEV launch conference was held in Mexico City, the capital of Mexico, which marked the official entry of Great Wall Motor into the Mexican market and began operations.
According to Great Wall Motor, the GWM brand is positioned as "clean, safe and intelligent". While launching the Haval H6 HEV in the local market, Great Wall Motor has started research and planning for localized production to deepen the Mexican market and build GWM into a true local car brand.
President of the Latin American region of Great Wall Motor said: "In the process of changing The Times, Great Wall Motor should not only become a witness of the changes of The Times, but also become a promoter and disruptor, and technology is the core of shaping product power, but also the fundamental driving force of change." Facing the future, Great Wall Motor will stick to over-investment in technology research and development."
Great Wall Motor revealed that the Mexican market is an important strategic market for Great Wall Motor to layout Latin America and advance the world, and Great Wall Motor will steadily promote the Mexican strategy. The company will join hands with 24 local dealer groups, and is expected to achieve at least 40 terminal stores by the end of this year, and a total of 100 by 2025.
In fact, since the beginning of this year, Great Wall Motor is accelerating the layout of overseas markets. In August, the Haval H6 HEV was launched in Vietnam.
At present, Great Wall Motor has completed the full coverage of the core regional markets including Thailand, Malaysia, Singapore, the Philippines, and other ASEAN countries.